PLF69 wrote+1Ibiza wroteUnderstand the concept but on the other side a customer who tracks his cars like me won't buy an M2 until it is available with the buckets and won't buy a bigger fatter pricier M4 because the M2 exists.Donolotti wroteOtherwise the M2 would cannibalize sales of the M4 if it's pretty much the same specs. BMW needs to differentiate the M4 from M2 and not having CCB/bucket seats is one way.Adding the carbon bucket seats in one of the most focused cars is a no brainer to me. Also the M2 is probably one of the most tracked cars so why would it not get the carbon bucket seats.
"Market cannibalization is a loss in sales caused by a company's introduction of a new product that displaces one of its own older products."
I don't see much loss of M4 sales "just" because of bucket availability..
there would be no potential sale loss since I will never consider fat m3.
it's either m2 with the right options or P.
