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08-20-2009, 03:28 PM | #23 |
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I don't hate Dinan...I actually would like to buy a Dinan kit but I would have to travel away from my "home" dealership to do it...which is not really a big deal.
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08-20-2009, 03:52 PM | #24 | |
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2019 Hyundai N (Sold) [10.00] 2013 BMW M3 (Sold) [10.00] 2011 1M Coupe (Sold) [8.78] 2008 E90 M3 (Sold) [8.60] 2007 Z4 Mcpe (Sold) [9.50] 2005 BMW M3 (Sold) [10.00] |
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08-20-2009, 04:07 PM | #25 | |
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As well, many "high end" parts companies offer a certain level of product to the OE market, which a substantially stronger product for the aftermarket crowd (great examples in car audio such as Rockford Fosgate). I'm assuming your aftermarket brembo BBK for the m3 is a much stronger product than the units that came stock on a G35.... Not that I disagree with your overall point, I just wonder about some of the rationale involved. |
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08-20-2009, 04:24 PM | #26 | |
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08-20-2009, 04:38 PM | #27 | |
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Garage List 2009 Porsche 911 997.2 [10.00]
2019 Hyundai N (Sold) [10.00] 2013 BMW M3 (Sold) [10.00] 2011 1M Coupe (Sold) [8.78] 2008 E90 M3 (Sold) [8.60] 2007 Z4 Mcpe (Sold) [9.50] 2005 BMW M3 (Sold) [10.00] |
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08-20-2009, 04:56 PM | #28 | |
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I was confused by the way these things are negotiated myself. My basic arguement was the same. Why does a $35,000 STI get Brembo's from the factory stock, and my $70,000 M3 gets ATE brakes. (which are also pretty good brakes) It never made any sense to me, until I was told how the automobile manufacturers (and the third-party parts vendors) have inside deals for certian individual models. The OE manufacturers know which crowd buys what, and how much they are willing to pay to aquire a certian part. They crunch the numbers, and they make a knowledgeable decision to pursue some markets thru OE applications, and others in the aftermarket. In Brembos asseesment, BMW M3 owners can afford to pay 5-7 thousand dollars for a front and rear BBK. (this is backed up by historical president) Now consider that the average STI owner would never spend that kind of money for upgraded brakes. And even if Brembo OE brakes didn't exist, the aftermarket versions would be priced far cheaper than what we would pay. (by a significant margin) Brembo knows the market potential of the BMW crowd, and they know they will pay a premium to get their BBK's. That is not something you can say about the owners of every other automobile brand. BTW: The much cheaper BMW 135i has Brembo brakes from the factory. It's not a question of manufacturing costs, it's a result of back door deals by the suits in charge. All of these decisons are contrived and calculated from every possible angle. The M6 cost over $100,000 bucks and it doesn't get Brembo brakes either. That is not a mistake, or the result of penny pinching by the BMW accountants. IT'S BY DESIGN. Again, if the engineers were in charge, BREMBO or AP RACING brakes would be on every M3 sold.
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08-20-2009, 05:18 PM | #29 | |
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They just agree to allow a OE vendor NOT to produce a brake kit for a particular car even thought they may be contractually obligated to do so. That's where the private agreements come into play. Brembo may request an out on a specific BMW OE application, becuase their own internal numbers suggest that more money can potentially be made in the aftermarket on certain models. BMW grants the request, and simply hires another OE manufacturer on their list. This is one of the reasons why automotive manufacturers have more than one OE supplier under contract at all times. It's a cost/benefit analysis thing for OE suppliers. Brembo gets what they want, and BMW has a little leverage in the next OE contract negotiations. There is absolutely nothing illegal about this whatsoever. The two separate companies simply take care of one another. That's how big business operates in the real world.
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08-20-2009, 11:47 PM | #30 | |
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08-21-2009, 02:02 PM | #31 |
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It's my understanding that BMW Performance will never offer parts specifically for an M-car as it is a BMW division that is completely separate from M-gmbH subsidiary. The focus of the Performance line will always be sporty models that don't bear the M badge.
As far as why the 135i comes stock with Brembo's and the M3 doesn't, it's all marketing. The M3 stops from 60-0 in 100ft, it takes the 135i an extra 8 feet or so. The heavier M3 is able to stop faster than the lighter 135i bearing prettier, brand names brakes... BMW was smart enough to realize it is a huge selling point for a sub-50k sports car to slap a factory Brembo "BBK" on it and Brembo realized the majority of 135i owners won't be spending around 10-15% of the MSRP of their car on racing brakes. For both parties it was worth making the deal happen. And I think LeMans Blue has the right idea, Brembo doesn't want their branding on the stock brakes of a vehicle that is likely to get an upgrade in the future. If I had factory Brembo brakes that I felt needed upgrading would I be likely to buy a beefier Brembo kit or try another company like Wilwood or AP Racing? |
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