BMW promo event Lime Rock 7 May

[Candide13]

Dear all,

I received an email invite to a BMW event at Lime Rock on the 7th of May.

Can't quite decide whether it is mindless advertizing or a genuine event. Is anyone else going, or knows about these events?

Thanks!

Here is some of the blurp:

JOIN BMW FOR A PRIVATE DAY OF RACING ON BEHALF OF BMW OF MANHATTAN.


BMW of Manhattan invites you to a private track day at Lime Rock Park. Experience the BMW 6 & 7 Series vehicles first-hand, including the 2014 BMW M6 Gran Coupe, the Alpina B7 and the 6 Series M Sport Edition. Activities include hot laps on the 1.5-mile, multi-configurable road course and the infield autocross course.

Event attendees will also be eligible for a $1000 incentive toward the lease or finance of a new BMW at BMW of Manhattan.

Date: May 7, 2014
Time: 8:00 am - Check In & Refreshments
8:30 am - 9:00 am - Professional Instruction
9:00 am - 12:00 pm - Track Activities
12:00 pm - 1:00 pm - Lunch & Closing Remarks
Location: Lime Rock Park
60 White Hollow Road
Lakeville, CT 06039