The Evolution of Brakes:Essex/AP Racing Radi-CAL Pro5000R Comp. Kits, must see!

[jritt@essex]

Hello Folks,

Essex Parts Services has been a loyal supporter of this forum for quite some time, so we'd like to offer this great opportunity to forum members! Please let us know if the description below sounds like you or a friend of yours.

Essex Parts Services is seeking an experienced digital marketing expert, who also happens to be a rabid automotive enthusiast. Your goal at Essex will be to develop and implement the company’s digital strategy to achieve sales, profitability, and website traffic objectives. To be successful in this role you will need to be an outstanding communicator via all mediums, possess in-depth knowledge of a wide range of the latest digital marketing tools, be extremely creative, and have intimate familiarity with a hardcore auto enthusiast’s mindset.

Core responsibilities include but are not limited to:

· Digital Marketing Strategy Development: Analyze customer behavior and motivations and leverage those insights to develop the company’s overall digital marketing strategy. Define success metrics, determine optimal media mix, and create and maintain a robust marketing calendar across all channels.
· Creative: Create photos, videos, emails, social media posts, articles, graphics, and banners to properly convey our brand image and intended message to potential customers.
· Execution: Build, develop, and implement the current and emerging digital platforms necessary to reach potential customers, while creating deliverables that resonate with our target audience.
· Measurement: Monitor campaign performance, report findings, and perpetually adjust plans to maximize reach. Thoroughly leverage data to drive future initiatives.
· SEO: Perpetually refine our website, social media properties, and all other digital presentations with the objective of increasing awareness and keeping Essex at the top of relevant search rankings.

Knowledge, Skills, and Abilities

· At least several years of digital marketing experience
· Proven ability to manage complex projects
· Demonstrated proficiency with SEO and Analytics
· Expertise at crafting impactful emails
· eCommerce and web administration experience

· Deep knowledge of social media platforms, and the ability to skillfully interact with customers on them
· Photography, photo editing, video editing

Are You A Good Fit?

In a time when corporate loyalty is nearly a thing of the past, the Essex team remains a tight-knit unit working towards a unified goal. Many of our staff members have been with us for over a decade, and our company has a familial feel. We are looking for someone who shares our values and wants to find a long-term home in their daily work life. Our business has grown steadily for years and will continue to do so based on a wide range of initiatives we are currently developing. Whomever fills this role will have the opportunity to grow with us, but they will need to wear many hats. Our culture is not one of hand-holding and micromanagement. To succeed in this role, you will need to think and act independently, and you will need to perpetually produce results. The more versatile, motivated, and capable you are, the more opportunity you will have to achieve your professional goals during your tenure with us. Finally, if you aren’t a real ‘car person’ to the core, please don’t waste your time and ours by trying to fake it. You won’t have much fun here, and we will know within two minutes of meeting you. If you think 2JZ is a rapper, this isn’t the job for you!

Please send a cover letter and resume to support at essexparts.com