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Well, while everybody is getting heated about the CSL question, I just want to throw out that there are cars being produced that do not bring money.
The Bugatti Veyron for instance costs VW money, and they still build it. But this is more to be devil's advocate; of course BMW produces cars from a financial point of view.
In regards to the M heritage: I absolutely agree that M should stand for something pure. The sense of ownership and pride in Motorsport is sacrificed, if big cars (X5/X6) become part of that realm. SUVs don't deserve the M badge, because they are not sports cars.
The CSL was pride and joy for most owners, because it reminded them of what the M Division really stands for.
Best regards,
CSL
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e46 M3 + e46 M3 CSL
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