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I’ve done no recent research into the leasing numbers for BMW, but I can tell you that 77% number is between 17% and 27% higher than the historical average. It’s generally between 50% - 60%. BMW doesn’t subvent their leases as much as they used to, so I think the number has trended closer to 50% in recent years. To answer your question. A lot of BMW “buyers” want to minimize their cash outlay and a lot of them like a new car every three years.
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