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Originally Posted by Fundguy1
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Originally Posted by fecurtis
I quite like the F30. The V36 G35 usually beat out the E90 335i in comparison tests (it was a damn good car to toss around), but both the E90 and F30 are both really good cars.
The 3 Series is still a wildly popular car. Besides, your idea is, honestly, shortsighted. You can't just spend some massive large sum of money on R&D on a specific line of vehicles without having to really up the selling price. Then people would bitch about how much more the 3 Series is compared to a C Class.
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I didn't say spend more money on r&d. I said shift the money from the Icar r&d. If you had THE killer sport sedan again, sales would jump, more orders for the 3 series, less for the other guys. They new gobs of money on the Icars and got really nothing in return. An ugly failed i3 and a limitedlimited run i8. TheY could have not sold the I cars and sold way more 3 series for the same r&d budget. Then if they wanted an electric, make an electric 3 serise modifying the existing superior platform. Save money and more sales. WhY start from scratch, try to create a whole new brand, design ugly cars, and then watch it evaporate? |
I agree with your post. But hybrids/EVs only sell well when they are easily identifiable. A hybrid/EV version of a 3 Series wouldn't be recognizable enough for the vast majority of EV shoppers. Apparently these shoppers value the 'look how green I am' aspect of these cars too much for just a trunk badge to win them over.