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View Poll Results: What influenced BMW USA's M3 pricing the most?
KILL Lexus IS-F and AMG C63 and keep the segment to themselves 39 25.32%
BMW 335i was such a good car, the M3 couldn't command a bigger premium 18 11.69%
US Economy slowing down in 2008 27 17.53%
To hit the unit goal of 100,000 units, need to price the car to hit these volumes 70 45.45%
Voters: 154. You may not vote on this poll

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      01-13-2008, 07:40 PM   #1
T Bone
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Talking What influenced BMW USA's M3 Pricing Most

Just a fun poll to see what you guys think influenced BMW M3 pricing the most....

Please vote.

Votes will be public.
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      01-13-2008, 07:41 PM   #2
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No poll.
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      01-13-2008, 07:42 PM   #3
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ISF Pricing
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      01-13-2008, 07:44 PM   #4
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Quote:
Originally Posted by Epacy View Post
No poll.

Poll up now....it just takes a little time before the post goes up and when the poll goes up.

While there must be a little of each affecting BMW's decision, I think they are doing it for marketshare and they needed the price to hit their volume goals.
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      01-13-2008, 07:44 PM   #5
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Options 1 and 4 are contingent, so either one is descriptive.
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      01-13-2008, 07:45 PM   #6
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I'd say it's a combo of everything you said, definitly not just one of those points.
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      01-13-2008, 07:45 PM   #7
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Seriously, I think if BMW priced the M3 too much higher than that, they would have lost sales in favor of the 335i.
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      01-13-2008, 07:46 PM   #8
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Quote:
Originally Posted by T Bone View Post
Just a fun poll to see what you guys think influenced BMW M3 pricing the most....

Please vote.

Votes will be public.
I'm sure it was a combination of several factors; not easy to guess one.
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      01-13-2008, 07:46 PM   #9
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Quote:
Originally Posted by E90ice View Post
Seriously, I think if BMW priced the M3 too much higher than that, they would have lost sales in favor of the 335i.
Yeh and if I recently bought a 335i I would be so upset.
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      01-13-2008, 07:46 PM   #10
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the actual raw cost of making the car vs their desired profit margin
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      01-13-2008, 07:47 PM   #11
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You guys are posting so fast it still says no views for this thread lol
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      01-13-2008, 07:48 PM   #12
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Quote:
Originally Posted by SpencerM3 View Post
I'd say it's a combo of everything you said, definitly not just one of those points.
+1, including BMW AG's expected after-hedging profit scenario.
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      01-13-2008, 08:01 PM   #13
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Volume... IMO, at the end of the day, the M3 is while the others want to be. However, to get that volume that BMW wants they need to convince those customers that don't know the difference that the real deal is the M3.

Price will do that very quickly...
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      01-13-2008, 08:02 PM   #14
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Quote:
Originally Posted by K3N R3D View Post
You guys are posting so fast it still says no views for this thread lol
Sunday afternoon/evening, we've got a lot of activity going on this threads right now huh? Shows how excitied some of us are
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      01-14-2008, 12:17 AM   #15
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I am psyched that BMW came through with some reasonable pricing, but most will still cost around $65k with options. This is plenty of profit for BMW, esp when they will sell 100K of them.

The IS-F will need to be discounted almost immediately. And the RS4's value just plummeted.
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      01-14-2008, 12:21 AM   #16
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Quote:
Originally Posted by E90ice View Post
Seriously, I think if BMW priced the M3 too much higher than that, they would have lost sales in favor of the 335i.

FTW
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Quote:
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Still imagine the number of farts cloth seats absorb over 4 years???
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      01-14-2008, 12:22 AM   #17
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Quote:
Originally Posted by e36jakeo View Post
I am psyched that BMW came through with some reasonable pricing, but most will still cost around $65k with options. This is plenty of profit for BMW, esp when they will sell 100K of them.

The IS-F will need to be discounted almost immediately. And the RS4's value just plummeted.

I am having a little fun on an ISF thread on this board.

What is the value statement for the ISF over the M3?

Power? Nope
Handling? Nope
Engineering? Nope
Brand Cache? Nope

BMW just relegated the ISF into an also-ran with pricing today.

Better luck next cycle Lexus!!!
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      01-14-2008, 12:37 AM   #18
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I am in a polling mood....

Go over to: http://www.e90post.com/forums/showthread.php?t=107254

and vote....

A good debate again for modded 335i vs. M3
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      01-14-2008, 12:44 AM   #19
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bmw sells the basic e92 m3 in germany (before taxes) for €54K or about $80K. maybe that way bmw makes up for selling them in usa at a lower price.
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      01-14-2008, 02:08 AM   #20
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Quote:
Originally Posted by T Bone View Post
I am in a polling mood....

Go over to: http://www.e90post.com/forums/showthread.php?t=107254

and vote....

A good debate again for modded 335i vs. M3
Check out my response to you in that thread. You need to fix your prices and thus your value equation is off somewhat.
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      01-14-2008, 02:15 AM   #21
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Can't really decide beween 1 and 4 so I just voted for 1. Kind of based on the timing factor.
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      01-15-2008, 03:28 PM   #22
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Fully loaded IS-F is $63.4k, fully loaded e90 M3 is about $72k.

Base $56,000
DVD nav, w/ML, $3,990
pre-collision $2,850
intuitive park assist $500
headlamp washer, $100.
TOTAL $63,440 + ttl

Or without the Mark Levinson system and just nav. it's $62,430.


T-Bone, i still don't understand why you think the engine is weak, especially with this logic.

Quote:
Originally Posted by T-Bone
It is weak because there is nothing stellar about it in its class. This is not a comparison of 1/4 drag strips. All the cars in the class offer similar performance....M3, IS-F, C63 and even the RS4...
And my answer to this is, with that logic, that means that all of the competitions engine is weak as well since they have all similar performance. But the bottom line is, the BMW loyal fans and enthusiasts will not even consider any other cars especially the IS-F. Even if the IS-F is cheaper. And if you buy the M3 stock and compare the IS-F stock, the ISF has no chance. The only incentive it has over the M3 stock is that the ISF stock comes with leather, sunroof and 19' inch rims standard.

Last edited by gbb357; 01-15-2008 at 03:57 PM.
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