BMW Premiers "The Ultimate BMW Experience" in Spartanburg, SC

Jason · 05-07-2010, 09:34 AM

BMW Premiers "The Ultimate BMW Experience"

May 7, 2010

Spartanburg, S.C. – May 7, 2010… BMW, a longtime fixture in the Upstate of South Carolina, recently launched “The BMW Experience”. In leveraging BMW’s multiple assets in Spartanburg County, BMW hopes to create a fresh appreciation for the brand by giving individuals and groups more options to come experience The Ultimate Driving Machine firsthand.

Combining BMW’s resources along Highway 101 in Spartanburg, SC: The BMW Performance Center, The BMW Zentrum, as well as, BMW’s Manufacturing Plant, “The Ultimate BMW Experience” extends the ability to offer a more customizable, personal approach to all visitors and will become a destination for many enthusiasts and will give BMW a forum to tell BMW’s story in the US.

Outside of Germany, The Ultimate BMW Experience is a unique opportunity that does not exist anywhere else. In this one location, a visitor can experience the heritage, the performance, and the awe-inspiring engineering that BMW is known for worldwide.

“From extraordinary driving programs to guided tours into previously restricted areas of the plant all planned by a personal concierge, The Ultimate BMW Experience transcends a traditional interaction by engaging visitors and revealing the sheer driving pleasure of a BMW,” said Bobby Hitt, Department Manager, Corporate Affairs at BMW Manufacturing.

Initially, the program will be offered for $99 on Monday, Wednesday and Friday with limited spaces for a visit to the Zentrum museum, an exclusive guided plant tour followed by a 2-hour driving program. In fairly short order, BMW plans to expand the experience to offer custom driving excursions, rare vehicle demonstrations and unique culinary events as well as many other spectacular opportunities.

For more information on The BMW Experience or to schedule your own experience, call 1-877-9BMW-EXP (1-877-926-9397) or visit www.bmwusfactory.com.

03BeastCharmer · 05-07-2010, 10:30 AM

So are they now charging for what you used to get for free with a PC delivery? Or is the fee for those not picking up a car, but who want to drive a car as well as tour the plant/museum?

KL2DC · 05-07-2010, 10:39 AM

I believe this is outside of BMW Performance Center Delivery. They're offering up the place to be an entertainment/family/gearhead destination just like the Welt. A great way to build up the brand.

scott@bmwhn · 05-07-2010, 10:46 AM

man if this is open to the public for $99 im in (even if thats the basic tour package). I wonder how much the driving experience will cost.

Vintage · 05-07-2010, 11:08 AM

the better question is - do you get the 7% discount that is given when taking Welt delivery? i am pretty sure i already know the answer to this one

KL2DC · 05-07-2010, 02:22 PM

Quote:

Originally Posted by VintageBMW

the better question is - do you get the 7% discount that is given when taking Welt delivery? i am pretty sure i already know the answer to this one

No further discount on PCD cars (outside price agreed upong between yr BMW center and you). Your destination charge covers your PCD experience (hotel, dinner, lunch, driving course) etc.

Remember you can combine European Delivery @ the Welt and PCD at Spartanburg for the ultimate new BMW experience.

RickyRaz · 05-07-2010, 11:02 PM

Wait does that $99 include a driving course or is it just for the tour? I'm dying to drive an M5!!!

bavarian19 · 05-08-2010, 12:48 PM

Quote:

Originally Posted by RickyRaz

Wait does that $99 include a driving course or is it just for the tour? I'm dying to drive an M5!!!

+1!

I am going to SC in the end of June, and would totally swing by if it is $99.

05-07-2010, 09:34 AM	#1
Jason Administrator 40712 Rep 21,238 Posts Drives: F80 M3 Join Date: Mar 2005 Location: USA iTrader: (0)	BMW Premiers "The Ultimate BMW Experience" in Spartanburg, SC BMW Premiers "The Ultimate BMW Experience" May 7, 2010 Spartanburg, S.C. – May 7, 2010… BMW, a longtime fixture in the Upstate of South Carolina, recently launched “The BMW Experience”. In leveraging BMW’s multiple assets in Spartanburg County, BMW hopes to create a fresh appreciation for the brand by giving individuals and groups more options to come experience The Ultimate Driving Machine firsthand. Combining BMW’s resources along Highway 101 in Spartanburg, SC: The BMW Performance Center, The BMW Zentrum, as well as, BMW’s Manufacturing Plant, “The Ultimate BMW Experience” extends the ability to offer a more customizable, personal approach to all visitors and will become a destination for many enthusiasts and will give BMW a forum to tell BMW’s story in the US. Outside of Germany, The Ultimate BMW Experience is a unique opportunity that does not exist anywhere else. In this one location, a visitor can experience the heritage, the performance, and the awe-inspiring engineering that BMW is known for worldwide. “From extraordinary driving programs to guided tours into previously restricted areas of the plant all planned by a personal concierge, The Ultimate BMW Experience transcends a traditional interaction by engaging visitors and revealing the sheer driving pleasure of a BMW,” said Bobby Hitt, Department Manager, Corporate Affairs at BMW Manufacturing. Initially, the program will be offered for $99 on Monday, Wednesday and Friday with limited spaces for a visit to the Zentrum museum, an exclusive guided plant tour followed by a 2-hour driving program. In fairly short order, BMW plans to expand the experience to offer custom driving excursions, rare vehicle demonstrations and unique culinary events as well as many other spectacular opportunities. For more information on The BMW Experience or to schedule your own experience, call 1-877-9BMW-EXP (1-877-926-9397) or visit www.bmwusfactory.com. __________________ Check on the Latest BMW News Become a fan of Bimmerpost Facebook Follow us on Bimmerpost Twitter Subscribe to Bimmerpost Youtube Channel
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05-07-2010, 10:30 AM	#2
03BeastCharmer Lieutenant Colonel 257 Rep 1,660 Posts Drives: '13 M3 Join Date: Oct 2007 Location: Houston iTrader: (3)	So are they now charging for what you used to get for free with a PC delivery? Or is the fee for those not picking up a car, but who want to drive a car as well as tour the plant/museum? __________________ Current: '13 E92 M3 Euro Delivery Gone: E86 M Coupe; E30 M3, E39 M5, E36 M3
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05-07-2010, 10:39 AM	#3
KL2DC Moderator 318 Rep 17,767 Posts Drives: F36 428i,E90 328i, E85 Z4 3.0i Join Date: Jan 2006 Location: DC Metro iTrader: (23) Garage List 2015 F36 428i [0.00] 2011 E90 328i [0.00] 2006 E85 Z4 3.0i [0.00]	I believe this is outside of BMW Performance Center Delivery. They're offering up the place to be an entertainment/family/gearhead destination just like the Welt. A great way to build up the brand. __________________ Official DC Metro Registry - Current, New & Prospective Area Members Roll Call!
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05-07-2010, 10:46 AM	#4
scott@bmwhn Major 132 Rep 1,245 Posts Drives: Msport X3 Join Date: Mar 2008 Location: Houston iTrader: (3)	man if this is open to the public for $99 im in (even if thats the basic tour package). I wonder how much the driving experience will cost. __________________ 03' 525iT stick, 22' 530i Previous: 20' X3 M40i, 19' 740i Msport, 17' 430i GC, 15' Msport X3 28i, 15' Sportline X1 28i, 13' Msport 328i, 09' Msport 335i, 07' Msport 335i
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05-07-2010, 11:08 AM	#5
Vintage Colonel 378 Rep 2,588 Posts Drives: BMW G80 (MT), 718 Spyder Join Date: Aug 2009 Location: Austin, Texas iTrader: (0)	the better question is - do you get the 7% discount that is given when taking Welt delivery? i am pretty sure i already know the answer to this one
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05-07-2010, 11:02 PM	#7
RickyRaz Private 3 Rep 52 Posts Drives: 2009 E60 M5 (previously) Join Date: Apr 2010 Location: Raleigh, NC iTrader: (0)	Wait does that $99 include a driving course or is it just for the tour? I'm dying to drive an M5!!!
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