No More Brochures?

Docray1 · 09-28-2009, 10:52 AM

Is it true that BMW will no longer be printing brochures for their models? I havent been able to access them on their website and my dealer tells me that BMW decided to stop printing them. Sorry if this has already been mentioned or discussed.

200Duece · 09-28-2009, 12:36 PM

True Dat

dillon733 · 09-28-2009, 01:33 PM

I heard about this. However i heard that BMW plans to make one big generic book that will cover all of the different BMW models.

montreal red · 09-28-2009, 01:48 PM

thats just weird... i dont know. not everyone's that tech savvy ... plus reading a brochure is easier sometimes.

Docray1 · 09-28-2009, 02:19 PM

Quote:

Originally Posted by montreal red

thats just weird... i dont know. not everyone's that tech savvy ... plus reading a brochure is easier sometimes.

I agree totally. Plus, there are plenty of times you cant be next to a PC and having the printed material is a big help. And those "build your own" minisites just dont do a credible job with exterior and interior colors. The online "gallery" also isnt nearly as nice as a good brochure picture.

I am truly disappointed that BMW seems to be reaching too far into the "cost-cutting" bin and not towards differentiating themselves as a more premium automaker.

MCMLXXXIX · 09-28-2009, 05:38 PM

Quote:

Originally Posted by Docray1

I agree totally. Plus, there are plenty of times you cant be next to a PC and having the printed material is a big help. And those "build your own" minisites just dont do a credible job with exterior and interior colors. The online "gallery" also isnt nearly as nice as a good brochure picture.

I am truly disappointed that BMW seems to be reaching too far into the "cost-cutting" bin and not towards differentiating themselves as a more premium automaker.

+1000

brochures are extremely helpful

epbrown · 09-28-2009, 06:14 PM

People tend to research their purchases online more so they probably weren't moving many brochures. I wish they still had them, I've got brochures for every car I've owned, and a few I seriously thought about getting.

Docray1 · 09-28-2009, 07:14 PM

Quote:

Originally Posted by epbrown

People tend to research their purchases online more so they probably weren't moving many brochures. I wish they still had them, I've got brochures for every car I've owned, and a few I seriously thought about getting.

Well, I personally research on-line and then if I'm interested, my next step is the brochure. I get a far more coherent understanding of the engineering and philosophy behind the car and more detailed pictures of the exterior and interior. Once my interest is piqued, I'll head out to the dealer.

The lack of a brochure for a premium automobile makes no sense to me at all - aside from saving a few dollars. From what I'm hearing - and seeing - BMW's cost-cutting seems a bit too heavyhanded.

thepartsguy · 09-28-2009, 08:21 PM

Brochures are good to read when you go #2

.

fernande-bmw · 09-28-2009, 10:38 PM

You can still access the brochures online as a PDF file.

I was looking the one for the 3 series and found it in the BMWNA website.

The one problem is that it did not include the M Sport Package details. I haven't been able to find details anywhere except for the limited information in the online configuration tool.

pmeloche · 09-29-2009, 12:55 AM

Quote:

Originally Posted by fernande-bmw

You can still access the brochures online as a PDF file.

I was looking the one for the 3 series and found it in the BMWNA website.

The one problem is that it did not include the M Sport Package details. I haven't been able to find details anywhere except for the limited information in the online configuration tool.

The online brochures are more often than not incomplete compared with the paper brochures.

Neutrino45 · 09-30-2009, 01:44 PM

Quote:

Originally Posted by Jason@Renn-Spec

Brochures are good to read when you go #2

.

You can accomplish the same with a netbook/laptop or an iphone.

dillon733 · 10-02-2009, 03:55 PM

Quote:

Originally Posted by Neutrino45

You can accomplish the same with a netbook/laptop or an iphone.

haha +1

Zirenz2006 · 10-02-2009, 04:06 PM

But I like the brochures in the bathroom. Now what am I going to read?

09-28-2009, 10:52 AM	#1
Docray1 Private 4 Rep 89 Posts Drives: 2007 BMW 335 Convertible Join Date: Oct 2006 Location: Detroit, MI iTrader: (0)	No More Brochures? Is it true that BMW will no longer be printing brochures for their models? I havent been able to access them on their website and my dealer tells me that BMW decided to stop printing them. Sorry if this has already been mentioned or discussed.
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09-28-2009, 12:36 PM	#2
200Duece Colonel 20 Rep 2,568 Posts Drives: '73 2002,'12 X5 35d,'03 540iT Join Date: Jan 2007 Location: A Whale's Vagina, Ca iTrader: (5)	True Dat __________________ 1988 E28 535is Euro Conversion --- sold 2009 E90 335 6MT --- sold
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09-28-2009, 01:33 PM	#3
dillon733 Major 67 Rep 1,185 Posts Drives: Jet Black e92 M3 Join Date: Oct 2007 Location: new york iTrader: (3)	I heard about this. However i heard that BMW plans to make one big generic book that will cover all of the different BMW models.
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09-28-2009, 01:48 PM	#4
montreal red chris 156 Rep 12,131 Posts Drives: White Boat Join Date: Jun 2007 Location: Toronto iTrader: (31)	thats just weird... i dont know. not everyone's that tech savvy ... plus reading a brochure is easier sometimes. __________________ Current: 2013 F10 M5 & 2013 GLK350 997.1 GT3RS (gone) 2009 WRX STI (gone) e92 M3 (gone)
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09-28-2009, 06:14 PM	#7
epbrown Colonel 34 Rep 2,131 Posts Drives: BMW M Coupe, Porsche Boxster S Join Date: May 2007 Location: Chicago, IL iTrader: (0)	People tend to research their purchases online more so they probably weren't moving many brochures. I wish they still had them, I've got brochures for every car I've owned, and a few I seriously thought about getting.
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09-28-2009, 08:21 PM	#9
thepartsguy Major 116 Rep 1,312 Posts Drives: A POS Join Date: Jul 2009 Location: La Puente, CA iTrader: (3)	Brochures are good to read when you go #2 .
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09-28-2009, 10:38 PM	#10
fernande-bmw First Lieutenant 27 Rep 313 Posts Drives: 2010 335i E90 M-Sport Join Date: Sep 2009 Location: Milwaukee, WI iTrader: (0)	You can still access the brochures online as a PDF file. I was looking the one for the 3 series and found it in the BMWNA website. The one problem is that it did not include the M Sport Package details. I haven't been able to find details anywhere except for the limited information in the online configuration tool.
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10-02-2009, 04:06 PM	#14
Zirenz2006 Brigadier General 441 Rep 3,850 Posts Drives: X3 M40i Phytonic Join Date: Aug 2006 Location: US - NE iTrader: (0)	But I like the brochures in the bathroom. Now what am I going to read? __________________ Current: G01 M40i Phytonic Blue\|Black with Blue Stitching Retired: '12 F30 328i Sport Line Sapphire Black\|Black-red, '09 E90 335i M-Sport AW\|Oyster, '07 E92 335i Graphite\|Saddle, '05 E60 545i TiAg\|Black, '01 E46 325i Jet Black\|Black
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