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| 05-17-2012, 09:00 AM | #1 |
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M3s in a 21st Century Insurance Commercial
Not sure if anyone has seen this, but thought it was pretty cool... 2 m3s in the back of this 21st Century Insurance Commercial.
That color on the left is beautiful.
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| 05-17-2012, 12:04 PM | #2 |
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Not sure why they are using 2 M3s in a commercial about stolen cars. I don't think it's even close to the top of the list. I guess two 1990s era Honda accords wouldn't have looked as good.
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| 05-17-2012, 12:18 PM | #3 | |
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| 05-17-2012, 12:25 PM | #4 | |
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Quote:
 http://money.cnn.com/2011/08/02/auto...cars/index.htm
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| 05-17-2012, 12:31 PM | #5 |
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Don't think it's about showing the car most likely to get stolen. Likely they chose a car that the viewer would feel strongly about if it were stolen. No one is going to feel the pressure to get car insurance when looking at a Honda Civic. The M3 (hopefully) elicits a strong positive feeling then the viewer gets punched in the face with the thought of losing it with no insurance.
...not that I'm in marketing or anything, juss' sayin |
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| 05-17-2012, 12:36 PM | #7 |
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^^I was thinking the same thing when I first saw it. Looks like renders or models built on cad program?
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| 05-17-2012, 01:40 PM | #8 | |
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"This is like having a house-cat that’s a bengal tiger." - Todd Deeken, everydaydriver.com, on owning an e90 m3.
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| 05-17-2012, 01:54 PM | #9 | |
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Before the guy raises his hands the front of the car doesn't have a roundel, so I think they are pieced together cars to make it look like a BMW, but not actually copy any specific car, and potentially have to pay licensing fees to someone.
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| 05-17-2012, 03:38 PM | #11 |
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they had to do "significant" amounts of modifications to the image of the car. The M3 design and appearance is copyrighted. That's why it looks distorted
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| 05-17-2012, 08:09 PM | #12 | |
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Cool pick for that commercial. I saw it the first time about a month ago. They seem to show it alot on the Velocity channel. |
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| 05-17-2012, 08:22 PM | #13 | |
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