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Originally Posted by SCOTT26
OK lets talk seriously if BMW Brought out a supercar rival to the Audi R8 how many can actually afford it? And not by Lease.
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Audi found a way. Plus, don't you think you could get a share of that business? Many people hold BMW in higher regard than Audi and it wouldn't be an R8 fighter. It would be an R8 slayer.
Quote:
Originally Posted by SCOTT26
Efficient Dynamics is our strategy and so is Project-i , BMW are the current pioneers in lowering it's emissions in it's products and with it's new developments aim to be the leaders in the future.
Efficient Dynamics is about the best of both worlds - The best drivers car in it's segment with class leading efficiency.
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I see that mentioned many times. This strategy is all well and good and no doubt will be successful, but there would be a market for a M3 CSL and a new z4 m. Hybrids are the rage among the consumers, but NOT among the enthusiasts.