Drcolorchip is the way to go. Freakin' OEM touch up paint, can't even match their own paint. What gives? Anyway, the color match is unreal. Yeah, thank goodness for this thread.
Brian, sorry to hear about the chip on your TWO day old new M3. If I can do it all over again, I'm definitely opting for the clear bra protection. But little rock chips aren't going to deter me from driving the hell out of this car.