Yes, that discrepancy has been touched upon in the Boss discussion in this forum. I think a big part of the problem here is that - for the general population - its harder to sell a luxury-branded track car than a non-luxury-branded track car. After all, the GTS is far from a true luxury car, with basically no amenities, really. In that sense it does not align itself with BMW's brand message. That makes it a tough sell, so you can't expect to move very many of them, and thus you have to price it very high to make a profit.
Quote:
Originally Posted by trahsub
This is what stumps me. . .
Base Mustang GT - $35K or so for a decent package.
Track Mustang (Boss) $Low 40s (speculation)
'Base' E92M3 - $60K
Track M3 (GTS) $170K - Are you kidding me? What a joke.
Every M3 loyalist should be thanking Ford for upping the ante with this new Mustang - BMW has no choice but to come out with a serious successor to to the E92M.
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