In regards to this photo above- I am the one that took this picture. I Set the camera in the most centered position I could get to show an un-biased photo of both options. This picture is not misleading or angled to one side to make the AIB's look better, it is simply dead center, so all the talk about angles and vendors posting misleading shots is simply not true in the case of this photo- anyone that is local, I would not hesitate for a single second to show you the comparison IN PERSON to see for yourself.
I am not sure what LUX version this was, but the center ring of the LUX kit was brighter than the center ring of the AIB kit, however, just like the photo shows, the outer ring on the AIB kit was at least 50% brighter. That is what I saw, and it is what I captured on film-no photoshop involved in this photo other than our watermark on the bottom and the text.