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Their car. They can charge whatever they think it would sell for.
Let the market decided if that car gets sold or sits forever...
I have seen those markups in every other brand when they get a
nice car in the showroom.
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 Former: F82 M4 ZCP 6MT | Executive Pkg | Mineral Gray Metallic| Car Play, and other goodies.
Former: 2012 E92 M3 | Alpine White | Extended FR | DCT | Premium | Competition | BMW Apps | M Performance Exhaust | CF Front Splitters | V1 M Steering Wheel |