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Originally Posted by ward
audi didn't develop anything, the tranny manufacturer did
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True, I just think VWAG was the first to use it in its cars, of course the sometimes retarded(in this instance) automotive press will give them proverbial rights to the well recieved transmission.
Upon further thought I've heard it mentioned before that BMW M doesn't find this transmission suited to the character of the brand. M is suppose to be hard edged thrills, a transmission that doesn't give the driver the "feel" of the gearshift changes wouldn't be too incredibly on brand, but who knows, it could happen if M finds a way to tune it to suit the character of its cars.