If alignment does not explain it, driving conditions might. By your use of 'tyre' and 'cheers' I guess that you may be in a right hand drive country. So then you're driving on the left side of the road, most exit ramps will probably circle left, so if you take all the ramps with extreme gusto, maybe it is eating the right side tire (tyre). You would have to be hitting them fairly hard to make that big of a difference, but that is the sort of thing the M3 encourages....
I have accepted a new position at Tire Rack and am no longer in the sales department. firstname.lastname@example.org
is available to assist with M3 questions.