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      05-11-2010, 05:52 PM   #85
Guibo
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Quote:
Originally Posted by SantaPimp27 View Post
Let me ask you this, what if you already own a Murci, a 599, a Zonda, ect.. then what?
Precisely. People here are talking about cars costing 1/2 as much and being built in 20x's the volume as competitors when common sense tells us such cars are not competitors. Who the hell here compares a BMW M3 to the bottom-of-the-line Mercedes? Who compares a 599/612 against a Scuderia and says the V12 Ferraris are overpriced simply because the Scuderia is faster on a circuit?

And just as there are people who like to buy a Lambo or Aston because it's not the obvious supercar choice (Ferrari), there are people will buy the Lexus for other reasons. This was posted up by Autocar, when talking to the European LFA sales manager:
"Some of the customers ordering the LFA are doing so 'just because it’s a Lexus', according to Varsani.
'People like the Lexus product and have owned our products in the past and therefore are getting an LFA as they know what to expect from the brand,' he said. 'There’s been strong interest from day one genuine interest and most people aren’t being put off by the price.'”

For example, an emerging CEO who bought Lexus products as his company came to prominence may be in a position to buy a supercar. But what if he's put off by iffy Italian build quality, iffy service, iffy reliability? Lexus stands behind its powertrain 2-3 times longer than these Italian brands.
And not everyone wants to drive around in a "Hey, look at meeeee!!!" mid-engined Italian exotic. For some, the mid-engine layout is a deal breaker.
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