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      02-17-2010, 09:13 PM   #9

Kyoshi71's Avatar
Drives: 2010 M3 Coupe
Join Date: Jul 2006
Location: New York

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Originally Posted by shchow View Post
Being the benchmark, BMW will be the target for many car companies.
Statements such as "As good as a BMW," or "Better than a BMW," are commonplace.
You never hear of any car manufacturer spouting off "As good as/better than an Audi".
I completely agree. It's like steakhouses who compare themselves to Peter Luger's.