M3 release/debut schedule and timing
The "production" car will have it's official media release in July with the final production car having it's international debut @ the IAA in Frankfurt in September . German and European sales are expected to begin shortly after which will then commence with the media release of the M3 Cabrio in November which might possibly debut at the Los Angeles show or the NAIS in January. US sales are expected to commence before the Spring .
Of course this is of course if everything runs to schedule in which delays may be inevitable if the development of a problem or delay appears. Although you are seeing almost finished cars on the streets , The development phase known as FEP continues right up to launch - The development programme for this car is very intensive it's a bit like a strict physical requirement for an elite military unit.
The new M3 in it's development has literally been to hell and back. The competition has now developed further and benchmarks such as the Aston Martin V8 Vantage and entry-mid level 911's have been assessed alongside the new M3.
Where you would never think they would be upagainst the previous M3 - This gives the clear impression of the strategic shift BMW have taken with the new M3 On which there is a clear reason why.
Keep the first week of March free in your diary.