Yes. Please everyone, take the time to do this. PLEASE.
To be blunt, I have not complained to anyone at BMW nor will I waste precious moments of my time doing so. There is a blatant conflict of interest. To me it is literally like asking a thief not to rob you. Your time would be better spent talking to trees or counting carpet fibers.
Just go to the link and complain to NHTSA. They will have absolutely no choice to force a recall once a critical mass of complaints is achieved.