Hyundai is nothing if not ambitious - so was Toyota iirc. Nothing wrong with that. The problem is that their products have always lacked soul, much like Lexus' still do. If Hyundai can keep improving their cars, they will eventually have something competitive. They're just not there yet. Still too much of the dorky kid trying to play with the jocks vibe going on.
BMW : Sine qua non
Mods: Blacklines | Rear Seat Power Outlets | Rear Fog Lights | Ashtray Garage Door Opener