I 100% agree. All of these "M has sold out" or "M stand for Marketing" are full of shiet. M is the motorsports division of BMW. Period. There's no M car formula. Period. Nothing unique to the M division.
Yes, you are driving a spruced up BMW. Nothing more. Nothing less. So we all need to stay off this M brand superiority complex and stop complaining when the new model isn't the same as the previous one. If you don't like the new...then just buy the old. Problem solved.
I will say that the M division does a damned fine job of sprucing up regular BMWs which are pretty damned good as is.
Sponsored by Momentum BMW #593...We Bleed BMW BLUE