I asked the ///M Studio guys about something like this when I was picking up my car in Germany last September, and they just kind of smiled, so I'm glad to see something coming out. Also glad I got the apps, since all we've gotten so far us useless facebook/twitter apps.
Current: '13 E92 M3 Euro Delivery
Wife's: E36 M3
Gone: E86 M Coupe; E30 M3, E39 M5