Originally Posted by Soorena
That's the keyword. Would. Has BMW ever imported stripped out models to US to see if it sells there or not?
Porsche, Ford, Mercedes, Maserati (a lot more luxurious than M3), Jaguar, Ferrari, Audi, Lamborghini can sell their stripped out models but BMW, the company that brought the 3.0CSL in 70's, can't?
They did with the E36 M3 Lightweight. It was a massive failure from what I have read. But that was years ago. And I don't think BMW knew exactly how to market them. BMW's problem is that they think these types of cars, but they don't.