I have always been into cars. Definately heard about M3's since the e30 version came out. However what really made me lust for one was when a friend of mine leased an e46 M3 convertible back in 2003. Took her for a spin and told him right afterwards "I am going to get one soon one day". Finally took the plunge two years ago when my finances allowed me to.
As for my friend, he never drove it much. The car had only 12,000km after he returned it 4yrs later??? Never really understood that.