Originally Posted by Class-of-2013
To further your point, better statistics do not equate to more or equal "emotional" satisfaction when driving any car. Case in point, GT-R. On paper it should be the best thing since sliced bread, but many have walked away impressed but not "moved" - I think you know what I mean. But the M3 with its seemingly lower stats get people to defect from their 911s and GT-Rs, that says something.
I officially nominate you to the BMW Management Board.