I recently bough a used '10 M3 from a local dealer. Less than 2 weeks later I got a letter in the mail asking if I was interested in selling it back to them because they like to have cars like mine around. They just send out generic letters like these to all the customers in their database. I've gotten really elaborate ones from the local Mercedes dealer before. They have fake post it notes attached to them and are email formats with complete conversasions. Trying to make it look like they are talking specifically about my car. It was hilarious.
'94 TT Supra