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      11-08-2012, 08:19 PM   #15
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Drives: 2018 M4
Join Date: Jun 2009
Location: Newport Beach

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2011 E93 M3  [0.00]
Originally Posted by smohr33 View Post
Agreed. Way too many "boutique" brands these days. Most of them are divers as well, and like you said they just don't look special.
Yeah, it's definitely not for everyone - these are surfer dude watches designed by waterpeople for waterpeople. You can read about the design direction in a forum post here:

It works for me because I want a shock-proof watch that I don't have to worry about - plus I'm lucky enough to get to Kauai a few times a year so I like stuff that reminds me of my vacations so that's why it looks special to me

If I was going to drop some big coin on a watch I wanted to worry about then it would have to be a Graham Chronofighter ... but not anytime soon