some of the responses in this thread are hilariously emotional
I agree with the author in general, but he is being pretty harsh. two things are true - this lime rock M3 and the fake sounds in the M5 are an utter embarrassment to the brand.
but in reality, BMW has to toe the line...it's built crazy track editions before but they don't sell too well in the US. but if they make the cars more luxurious, sales success!