Originally Posted by VVG
I am really quite happy with everything about my M3 but if I could do it again, I would do an individual interior with contrast stitching. I think it adds such a nice touch to the interior look. I honestly don't know why BMW couldn't just do this from the start. It's not like using a different color thread from the beginning would cost any more. My wife's Audi A4 S-line comes with contrast stitching and Alcantara/Leather seats and it looks so nice.
At the time I couldn't afford it really, but now I would go with BMW individual - maybe a custom color and interior with extended leather. I would also see if they would do a leather top dash.
Someone also had a custom SSK made by BMW individual - this would be a great thing to investigate as well.