Coming from an ex-WoW player, SWTOR is polished and refreshing. I'm enjoying the game so far and will probably not return to WoW even with the release of their new expansion. To me, TOR doesn't feel like a grind and the quests are involving and fun to do, the NPC's give you a brief background story on why the quest has to be done, rather than kill "x" amount of this or retrieve this and that. Yet, there is so much more to do other than questing.
Anyways, have fun! and hope to see you guys online.
Server: The Crucible Pits, Faction: Empire, Name: Rise
Server: Black Vulkars, Faction: Republic, Name: Braille (my toon is the blind human race lol)