Originally Posted by Eclipsis
It's just me, but I would never order an Individual color that's extremely close to a stock color. Only a trained eye would be able to tell the difference between Jerez/Jet/Mica/Azurite or any other black, and that fact doesn't make me want to spend $5k on those colors. I'd only order an Individual paint if it stood out from any stock color available, which is why I chose Monte Carlo Blue. Again, just personal opinion.
That's a great point. If you will have a hard time distinquishing an individual color from a standard color, then it just a really expensive bragging right. I haven't seen Azurite in person so I wouldn't know how close it is to Jet Black or Jerez Black but I suspect you are right and that 99% of people would not know the difference and even a high percentage of M3 owners would not know the difference.